email
marketing
Communicate in a personalized and measurable way, strengthening the bond with your audience.
connect and retain audiences
Direct communication
Email marketing remains one of the most powerful tools for establishing direct and personalized communication with your customers. With targeted campaigns and optimized strategies, our service allows you to send relevant messages, increase conversions and retain your audience, turning every email into an opportunity for growth for your business.
Why choose email marketing
strategic advantage
Reach your audience with tailored messages, establishing an authentic dialogue and strengthening the relationship with customers. Thanks to the ability to generate high ROI and tangible results, email marketing becomes a fundamental lever to build customer loyalty and drive business growth.
- Personalized messagesReach your target audience with tailored content, segmenting your audience based on interests and behaviors.
- High ROIWell-structured email campaigns deliver tangible results and a measurable return on investment.
- Customer LoyaltyMaintaining regular contact helps to strengthen the relationship with customers and increase their loyalty.
- Automation and efficiencyAutomate the sending of newsletters, offers, and communications, saving time and resources.
E-mail marketing service
With our email marketing service, you will transform your communication into a strategic tool for business, strengthening the bond with your audience and achieving concrete results. Contact us to find out how we can supercharge your email marketing strategy and take your brand to the next level.
planning and
strategyWe analyze the target and define clear objectives to create a tailor-made email strategy.
segmentation
of the audienceWe organize your database to send personalized and relevant communications to each segment.
creation
of contentWe develop captivating texts, graphics and layouts to communicate the value of your brand.
calendar
editorialWe plan and organize the sending of emails to ensure consistent and constant communication.
automation
of the campaignsWe implement advanced systems for automating the sending of newsletters and promotional campaigns.
monitoring
and analysisWe use analytical tools to monitor performance and continuously optimize the strategy.
Digital success
Email Marketing Use Cases
Email marketing is extremely versatile and can be applied in different scenarios to achieve concrete results. Here are some examples of how to use this powerful tool effectively:
- Promotions and special offersSend targeted campaigns to promote discounts, sales, and exclusive offers, driving interest and driving purchases.
- Loyalty and customer retentionMaintain constant contact with your customers through regular newsletters, product updates, and exclusive content to strengthen relationships and increase brand loyalty.
- Lead generation and nurturingCreate automated flows to onboard new subscribers, guiding them through nurturing journeys that turn initial interest into a strong relationship and concrete conversions.
- News and launch of new products or servicesCommunicate your brand news in advance, presenting new products or services and generating enthusiasm among your subscribers.
- event or webinar promotionPromote events, courses and webinars through personalized invitations and reminders, increasing participation and direct interaction with your audience.
- Feedback and surveysCollect opinions and suggestions from customers to improve your products and services, demonstrating attention and care for their needs.
- Abandoned cart recoverySpecific for e-commerceUse automated emails to solicit cart abandoners, incentivizing them to complete their purchase with personalized promotions or reminders.
- Cross-Selling and Up-SellingSpecific for e-commerceLeverage personalized emails to suggest related products or upgrades that complement purchases you've already made. With targeted offers and dedicated promotions, you can increase average order value and strengthen relationships with existing customers, driving additional sales.
Email marketing is a powerful tool for building lasting relationships, speaking directly to your contacts, and guiding them along a path of value, from the first click to retention.
We help you develop a personalized strategy, based on intelligent segmentation, relevant content and effective timing through the main e-mail marketing systems (e.g. MailChimp, Brevo).
We design emails that tell, engage, and convert — always in a style that is consistent with your brand identity.
We also support the implementation of automation systems, which allow you to save time and maximize effectiveness, activating automatic flows based on user behavior: welcome, abandoned cart, post-purchase, follow-up, re-engagement and more.
To make everything even more effective, we can integrate email marketing with your website, optimizing forms, landing pages and downloadable content, or with other channels such as social media and content marketing, thus creating a fluid and high-performance communication ecosystem.
frequently asked questions
What does Jinni’s email marketing service include?
Jinni’s email marketing service starts with analysing the target audience and setting clear goals to build a tailored strategy. It includes database segmentation, copywriting, graphics and layouts, an editorial calendar for sends, and automation of newsletters and promotional campaigns. Performance is tracked with analytics tools to continuously optimise the strategy.
Which email marketing platforms does Jinni work with?
Jinni builds email marketing strategies using the leading platforms in the field, such as MailChimp and Brevo. On these platforms it designs emails consistent with the brand identity and sets up automated flows based on user behaviour, such as welcome, post-purchase, follow-up and re-engagement sequences.
Which email campaigns can Jinni set up for an e-commerce store?
For an e-commerce store, Jinni can set up automated abandoned-cart recovery emails, with personalised reminders or promotions to encourage customers to complete their purchase. It can also run cross-selling and up-selling campaigns that suggest related products or upgrades, as well as promotions, special offers and new product announcements.
Can Jinni integrate email marketing with the website and social media?
Yes. Jinni can connect email marketing to the website by optimising sign-up forms, landing pages and downloadable content. It can also coordinate it with social media and content marketing, so that all channels work together as a single communication ecosystem.
