Azzoni Lecco

Azzoni Lecco is a historic company that resells industrial spare parts for individuals and industries. It is the reference point in its sector for competence, reliability and direct relationship with customers.

Over time, it has built solid relationships with loyal customers, combining traditional business with the need to equip itself with an effective digital channel, capable of supporting existing commercial processes.

Main objective

The goal of the project was to create an eCommerce based on WordPress and WooCommerce, in collaboration with A.B.C. Communications & Software, through which to sell their products online, while maintaining the complexity and logic typical of a company with historical customers and differentiated commercial conditions.

Not just a shop but an integrated work tool.

Needs

During the analysis phase, some key needs emerged:

• integration with A.B.C. Communications & Software’s WAP 4.0 management system
• Managed products with restricted access
• Prices visible only after logging in
• order booking system, with subsequent confirmation for payment
• Managing different user roles:
  • Web customers
  • Historical customers
• Customized prices for historical customers, based on dedicated discounts
• display of products in tabular format, more suitable for a technical catalog
• management of the CONAI contribution for the products subject to
• full respect for the Azzoni Lecco brand identity

The solution

We have developed an eCommerce on WordPress with WooCommerce, customized in depth to adapt to the company’s operational flows.

A.B.C. Communications & Software has created a custom plugin for the management of discounts dedicated to historical customers, integrated directly with the management system.

What we have achieved:

• WooCommerce eCommerce integrated with A.B.C. Communications & Software’s WAP 4.0 management system
• Reserved area with prices visible only after login
• Distinction between web customers and historical customers
• differentiated pricing logics based on dedicated discounts
• Booking orders with manual confirmation and subsequent payment
• Table product display, designed for quick consultation
• automatic management of the CONAI contribution
• interface consistent with the brand identity of the brand

Result

An eCommerce that goes beyond online sales and becomes a real operational support, capable of:

• manage customers with different needs
• integrate with external systems
• comply with established business processes

A project that demonstrates how WooCommerce, if custom-designed, can also respond to complex scenarios.